Is ‘open’ the new organizational principle?
The past months I have intensely observed the ‘open’ movement in various forms. At Bridge we do a lot with open source. We organize open coffee. And we are an open company with open people. I wonder whether in the future ‘open’ will become a new economic/organizational principle.
Open source software is known to many people in the IT industry. It exists since Linus torvald initiated Linux in 1991. The past few years, open source technology starts becoming popular in domains where previously only closed source software vendors were active (Business Intelligence, CRM, ERP). Today’s wisdom says that open source software brings many advantages to companies, among which: better quality software, no licensing costs, no vendor lock-in and higher speed of developments. One might predict that in the software industry, open source will become the dominant way of developing and distributing software.
The past months I have intensely observed the ‘open’ movement in various forms. At Bridge we do a lot with open source. We organize open coffee. And we are an open company with open people. I wonder whether in the future ‘open’ will become a new economic/organizational principle.
Open source software is known to many people in the IT industry. It exists since Linus torvald initiated Linux in 1991. The past few years, open source technology starts becoming popular in domains where previously only closed source software vendors were active (Business Intelligence, CRM, ERP). Today’s wisdom says that open source software brings many advantages to companies, among which: better quality software, no licensing costs, no vendor lock-in and higher speed of developments. One might predict that in the software industry, open source will become the dominant way of developing and distributing software.
The past months I have intensely observed the ‘open’ movement in various forms. At Bridge we do a lot with open source. We organize open coffee. And we are an open company with open people. I wonder whether in the future ‘open’ will become a new economic/organizational principle.
Open source software is known to many people in the IT industry. It exists since Linus torvald initiated Linux in 1991. The past few years, open source technology starts becoming popular in domains where previously only closed source software vendors were active (Business Intelligence, CRM, ERP). Today’s wisdom says that open source software brings many advantages to companies, among which: better quality software, no licensing costs, no vendor lock-in and higher speed of developments. One might predict that in the software industry, open source will become the dominant way of developing and distributing software.
The past months I have intensely observed the ‘open’ movement in various forms. At Bridge we do a lot with open source. We organize open coffee. And we are an open company with open people. I wonder whether in the future ‘open’ will become a new economic/organizational principle.
Open source software is known to many people in the IT industry. It exists since Linus torvald initiated Linux in 1991. The past few years, open source technology starts becoming popular in domains where previously only closed source software vendors were active (Business Intelligence, CRM, ERP). Today’s wisdom says that open source software brings many advantages to companies, among which: better quality software, no licensing costs, no vendor lock-in and higher speed of developments. One might predict that in the software industry, open source will become the dominant way of developing and distributing software.
With open coffee we experience ‘self-organization’. To ‘launch’ our open coffee Alkmaar initiative, Maikel created a group in linkedin. Then Maikel and I invited our networks to join us at the open coffee meeting. Few weeks later, over 60 people joined that first open coffee meeting. Without any organization, Sybren Arnoldus brought a professional camera. Paul Mars liked that and took the microphone. The next day the video was published on youtube (http://www.youtube.com/watch?v=CFT6kFzpEfk) and watched 690 times till today. The second meeting we motivated people to have brainstorms in small groups, separately from the regular meeting. We posted a call for the first brainstorm in our linkedin group and 8 smart people volunteered. The first session was held last Thursday (about the business model of Bridge with very inspiring results).
This week I visited the open source conference in the Amsterdam Arena (http://www.opensourceconference.nl/). A central theme was ‘co-creation’ and I even got a practical course in co-creation. We have implemented SugarCRM (one of the strongest commercial open source initiatives so far) a few months ago. 2 months ago I wondered whether there was some plugin available to see twitter messages inside a contact’s record. Wednesday Maarten Plomp (Brixcrm) made me aware of the fact that a plugin already existed. This plugin was developed for some company somewhere on the planet. I search in google and find an interesting presentation meanwhile (http://www.revver.com/video/1045051/sugarcrm-social-marketing-and-twitter/). Then I visit sugarforge and I can download the twitter plugin for free (http://www.sugarforge.org/projects/twitter4contact/). This is all made possible by the ‘open’ organization principle.
Another stunning open initiative I came across is Innocentive (http://www.innocentive.com/). On this platform, people can post a ‘problem’ or ‘scientific challenge’. Experts from all over the world can login to the site and start working on the solution to that problem. The best solution is then financially rewarded by the poster of the problem. This means a company doesn’t need to hire a large R&D staff anymore to find the solution. They can simply tap into the ‘brightest minds’ on the planet. The solution is achieved at a fraction of the costs it would take when the bright minds would be on the payroll.
With all these open initiatives, the question arises whether the traditional ‘corporation’ will still be needed in the future to create value. If groups of people come together in networks to organize, to co-create, will we still need companies and employees? This question intrigues me, so I hope that you can share some of your thoughts with me.
Bridge specializes in open source technology. Our focus is mainly on content management using packages as Magento, Joomla, Os Commerce, Typo3 and WordPress. Custom applications are built on the open source Zend Framework. A separate team in Ukraine uses Java technology to build applications.
With open coffee we experience ‘self-organization’. To ‘launch’ our open coffee Alkmaar initiative, Maikel created a group in linkedin. Then Maikel and I invited our networks to join us at the open coffee meeting. Few weeks later, over 60 people joined that first open coffee meeting. Without any organization, Sybren Arnoldus brought a professional camera. Paul Mars liked that and took the microphone. The next day the video was published on youtube (http://www.youtube.com/watch?v=CFT6kFzpEfk) and watched 690 times till today. The second meeting we motivated people to have brainstorms in small groups, separately from the regular meeting. We posted a call for the first brainstorm in our linkedin group and 8 smart people volunteered. The first session was held last Thursday (about the business model of Bridge with very inspiring results).
This week I visited the open source conference in the Amsterdam Arena (http://www.opensourceconference.nl/). A central theme was ‘co-creation’ and I even got a practical course in co-creation. We have implemented SugarCRM (one of the strongest commercial open source initiatives so far) a few months ago. 2 months ago I wondered whether there was some plugin available to see twitter messages inside a contact’s record. Wednesday Maarten Plomp (Brixcrm) made me aware of the fact that a plugin already existed. This plugin was developed for some company somewhere on the planet. I search in google and find an interesting presentation meanwhile (http://www.revver.com/video/1045051/sugarcrm-social-marketing-and-twitter/). Then I visit sugarforge and I can download the twitter plugin for free (http://www.sugarforge.org/projects/twitter4contact/). This is all made possible by the ‘open’ organization principle.
Another stunning open initiative I came across is Innocentive (http://www.innocentive.com/). On this platform, people can post a ‘problem’ or ‘scientific challenge’. Experts from all over the world can login to the site and start working on the solution to that problem. The best solution is then financially rewarded by the poster of the problem. This means a company doesn’t need to hire a large R&D staff anymore to find the solution. They can simply tap into the ‘brightest minds’ on the planet. The solution is achieved at a fraction of the costs it would take when the bright minds would be on the payroll.
With all these open initiatives, the question arises whether the traditional ‘corporation’ will still be needed in the future to create value. If groups of people come together in networks to organize, to co-create, will we still need companies and employees? This question intrigues me, so I hope that you can share some of your thoughts with me.
Bridge specializes in open source technology. Our focus is mainly on content management using packages as Magento, Joomla, Os Commerce, Typo3 and WordPress. Custom applications are built on the open source Zend Framework. A separate team in Ukraine uses Java technology to build applications.
With open coffee we experience ‘self-organization’. To ‘launch’ our open coffee Alkmaar initiative, Maikel created a group in linkedin. Then Maikel and I invited our networks to join us at the open coffee meeting. Few weeks later, over 60 people joined that first open coffee meeting. Without any organization, Sybren Arnoldus brought a professional camera. Paul Mars liked that and took the microphone. The next day the video was published on youtube (http://www.youtube.com/watch?v=CFT6kFzpEfk) and watched 690 times till today. The second meeting we motivated people to have brainstorms in small groups, separately from the regular meeting. We posted a call for the first brainstorm in our linkedin group and 8 smart people volunteered. The first session was held last Thursday (about the business model of Bridge with very inspiring results).
This week I visited the open source conference in the Amsterdam Arena (http://www.opensourceconference.nl/). A central theme was ‘co-creation’ and I even got a practical course in co-creation. We have implemented SugarCRM (one of the strongest commercial open source initiatives so far) a few months ago. 2 months ago I wondered whether there was some plugin available to see twitter messages inside a contact’s record. Wednesday Maarten Plomp (Brixcrm) made me aware of the fact that a plugin already existed. This plugin was developed for some company somewhere on the planet. I search in google and find an interesting presentation meanwhile (http://www.revver.com/video/1045051/sugarcrm-social-marketing-and-twitter/). Then I visit sugarforge and I can download the twitter plugin for free (http://www.sugarforge.org/projects/twitter4contact/). This is all made possible by the ‘open’ organization principle.
Another stunning open initiative I came across is Innocentive (http://www.innocentive.com/). On this platform, people can post a ‘problem’ or ‘scientific challenge’. Experts from all over the world can login to the site and start working on the solution to that problem. The best solution is then financially rewarded by the poster of the problem. This means a company doesn’t need to hire a large R&D staff anymore to find the solution. They can simply tap into the ‘brightest minds’ on the planet. The solution is achieved at a fraction of the costs it would take when the bright minds would be on the payroll.
With all these open initiatives, the question arises whether the traditional ‘corporation’ will still be needed in the future to create value. If groups of people come together in networks to organize, to co-create, will we still need companies and employees? This question intrigues me, so I hope that you can share some of your thoughts with me.
Bridge specializes in open source technology. Our focus is mainly on content management using packages as Magento, Joomla, Os Commerce, Typo3 and WordPress. Custom applications are built on the open source Zend Framework. A separate team in Ukraine uses Java technology to build applications.
With open coffee we experience ‘self-organization’. To ‘launch’ our open coffee Alkmaar initiative, Maikel created a group in linkedin. Then Maikel and I invited our networks to join us at the open coffee meeting. Few weeks later, over 60 people joined that first open coffee meeting. Without any organization, Sybren Arnoldus brought a professional camera. Paul Mars liked that and took the microphone. The next day the video was published on youtube (http://www.youtube.com/watch?v=CFT6kFzpEfk) and watched 690 times till today. The second meeting we motivated people to have brainstorms in small groups, separately from the regular meeting. We posted a call for the first brainstorm in our linkedin group and 8 smart people volunteered. The first session was held last Thursday (about the business model of Bridge with very inspiring results).
This week I visited the open source conference in the Amsterdam Arena (http://www.opensourceconference.nl/). A central theme was ‘co-creation’ and I even got a practical course in co-creation. We have implemented SugarCRM (one of the strongest commercial open source initiatives so far) a few months ago. 2 months ago I wondered whether there was some plugin available to see twitter messages inside a contact’s record. Wednesday Maarten Plomp (Brixcrm) made me aware of the fact that a plugin already existed. This plugin was developed for some company somewhere on the planet. I search in google and find an interesting presentation meanwhile (http://www.revver.com/video/1045051/sugarcrm-social-marketing-and-twitter/). Then I visit sugarforge and I can download the twitter plugin for free (http://www.sugarforge.org/projects/twitter4contact/). This is all made possible by the ‘open’ organization principle.
Another stunning open initiative I came across is Innocentive (http://www.innocentive.com/). On this platform, people can post a ‘problem’ or ‘scientific challenge’. Experts from all over the world can login to the site and start working on the solution to that problem. The best solution is then financially rewarded by the poster of the problem. This means a company doesn’t need to hire a large R&D staff anymore to find the solution. They can simply tap into the ‘brightest minds’ on the planet. The solution is achieved at a fraction of the costs it would take when the bright minds would be on the payroll.
With all these open initiatives, the question arises whether the traditional ‘corporation’ will still be needed in the future to create value. If groups of people come together in networks to organize, to co-create, will we still need companies and employees? This question intrigues me, so I hope that you can share some of your thoughts with me.
Bridge specializes in open source technology. Our focus is mainly on content management using packages as Magento, Joomla, Os Commerce, Typo3 and WordPress. Custom applications are built on the open source Zend Framework. A separate team in Ukraine uses Java technology to build applications.
Hugo
I enjoyed reading your blog. I suppose it depends on the business model of the corporation. For example, Welsh Water here in the UK has a very small head office staff with so much of the traditional corporate functions being outsourced. I also met a Texan [onboard a flight from London to Dubai a few months ago] who has 2 offices, one in Houston and another in Shanghai. In Houston, he has I think only 3 people, and in Shanghai, one country manager…..they manufature pet-related products there. On that trip, I also met the CEO of another company, a global one, with very lean head office functions and people.
Cheers
Reyno
Hugo, I am convinced that this will be the new way of people organising their work and lives.
Jos
You bring up interesting observations of open source, its impact and its potential. However, there are a couple of areas where open source will need to develop.
Stability will definitely be required in an overall way. People in an open source system will need to know that they will be okay in the end, have what they need or at least know where they stand with the ability to get what they need. This will include taking care of the necessities that people aren’t necessarily as happy to handle. As long as the open source movement can incorporate this kind of stability, it is bound to grow.
Community integrated incentive is another aspect that will need to be developed. People will have to see the inherent benefit in investing their time and energy in something over which they have little control – a group. It is assumed that corporations compensate for this by providing individual benefits. However, the more I work, the more I feel as though self-esteem and personal achievement are just as motivating. As such, being a member of a community that helps create an incentive to achieve will be important, as well as managing differences of opinion with communities.
Great topic. I certainly hope open source remains a vital force if not a fully transformative one.
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