Author Archives: Preethi Saro Philip

About Preethi Saro Philip

Preethi Saro Philip is a Post Graduate Research Degree holder in Economics with more than 10 years of experience in writing, editing, research and teaching. She has an intense passion for content crafting and calls herself a ‘wordsmith’. She enjoys writing on wide-ranging topics including business, technology, health & lifestyle, education, environment etc.

Healthcare Product Lifecycle Engineering: A CTO’s Guide

A lot of health tech teams hit the same wall right after a promising release. The product ships. Early demos go well. Clinicians like the workflow. Then the hard part starts. A design decision made months earlier creates traceability gaps. …

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Engineering Support for Digital Health Startups: A CTO Guide

In 2025, U.S. digital health startups raised a record $14.2 billion, and AI-enabled companies captured 54% of that funding according to Rock Health’s 2025 year-end digital health funding overview. That number matters for one reason. Investors aren't funding ideas alone. …

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CRM Development Software: Custom & AI 2026

Your CRM probably isn’t failing because the vendor is bad. It’s failing because your business no longer fits the software. Your sales team enters the same customer data in multiple places. Marketing runs campaigns from one system while support works …

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AI Solutions in Insurance: A 2026 Explainer Guide

The insurance industry doesn’t need another abstract conversation about AI. It needs execution. The urgency is clear. The global AI in insurance market is valued at $18.64 billion in 2025 and is projected to reach $303.31 billion by 2035, with …

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Mastering Healthcare Cloud Platform Development

A familiar healthcare cloud project starts like this. The leadership team wants faster releases, better analytics, remote care support, and lower infrastructure drag. Legal wants tighter controls. Security wants proof, not promises. Clinical stakeholders want workflows that won’t break when …

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